“Follow me on Twitter”.
No, really.
See that cute birdie on the right with the sign “Follow Me.”
Click on him and he’ll take you over to the True MLM Answers twitter page.
You can follow to keep up with network marketing trainings I’ll be providing.
If you don’t have a Twitter account yet, it’s ok. Shoot me an email and I’ll get back to you either over email or phone to set it up with you.
Now back to the article.
Twitter is becoming mainstream today.
Everyday we hear that statement on television, in magazines and on the radio. Twitter is exploding with growth.
But how can this seemingly simple tool help build your downline?
What is all this talk about Twitter and more importantly what in the world is it?
Twitter is a social networking/mini blog site. For those of you that are not too up on the lingo, social networking is simply a site where people can interact with others, make friends, network and get there name out on the internet. A blog is simply a web log which is like a journal entry.
What makes Twitter different is users are limited on how much they can type. The site will only let you type 140 characters making each person’s entry short, succinct and to the point. An entry that you type in is called a “tweet”
Twitter answers the question “What are you doing?” While this is how many people use this site, it can also be a very valuable marketing tool. As an example, if you are in real estate you could provide daily tips for those selling a home.
In network marketing, you can become an expert by providing informative content to others. This positions you as an expert.
Just like any other social networking site, Twitter is loaded with network marketers trying to scream louder than the next person.
“My product is the best, join me.”
“Want to work from home, you have to see this opportunity.”
“We have the best compensation plan.”
blah, blah, blah
I was on a cruise a few months ago with my wife.
We were at one of the ports in the Caribbean doing some shopping.
Do you know which shops we stayed away from and walked right past?
The ones where the shop owners were shouting, “Come on in, we have great prices.”
We would always stop in the stores where we were greeted with a smile and a “let us know if you need anything.”
No one likes to be sold.
The same is true online.
Approach Twitter with that mindset and you can’t go wrong.
Provide value but don’t pitch.
A great way to direct prospects back to your blog is by providing a link for free, useful information.
Twitter allows you to “follow” others. When you follow others you are able to read their daily blog entries. Many internet marketers are using this blog entry to give free valuable tips or links to information. When you provide free valuable information you will attract more and more people to you.
This is the secret to attraction marketing where you attract prospects to you instead of chasing after your prospects. You will find that many people on Twitter have fancy backgrounds.
There is no need to pay someone to create these backgrounds. I created my background in a few minutes with Powerpoint. You can create a great looking background the same way. Feel free to contact me and I’ll show you. Twitter is easy to use and it’s FREE. What a great way to network and attract new prospects.
One word of caution. If you use it to pitch your business you are missing the point of social networking. Go ahead, give it a shot. The world is waiting to read your tweets.
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